Leadership
What every marketer, product manager, product marketing leader and CMO needs to know about content
Whew… that was a long title, so is the presentation, but it is spot on. Marketing content isn’t a haphazard “get it done set of tasks” for us as marketeers and brand folk. Mark Fidelman from Seek Omega nails in 74 slides. What Every CMO Needs to Know About Content Strategy View more presentations from [...]
The funnel is dead, long live the loyalty loop….
Francois’ presentation below on the Hyper-social Organization provides some interesting insights into social and the benefits of changing your processes to be shared/social. The hyper social organization View more webinars from Francois Gossieaux.
Mary Meeker: Update on Internet Trends – iPad, Apple and Ads
Mary Meeker updates the Morgan Stanley Internet trends pitch. It is also interesting that this pitch to is actually 30 slides shorter than the last version in April and 100′s of slides smaller than the mobile trends pitch. Internet Trends 2010 by Morgan Stanley Research View more presentations from CM Summit: Marketing in Real Time.
There’s no such thing as a social product, only social product managers
Great event at ProductCamp Austin, thanks to all the organizers – well done! There were some very engaging presentation and discussions throughout the day. The level of the content, number of attendees and the number of people that stayed until the end showed that Austin is a leading technology community. Kudos to Josh Duncan for [...]
