Product Marketing
Thanks to everyone that voted and attended the discussion. PCamp Chicago was a huge success. Below is my presentation, cheers!
The presentation below from Esteban Contreras provides a comprehensive and practical approach to setting up guidelines for brands online. It’s almost like a cookbook for understanding the basic mechanics and the minimum market entry requirements for creating and curating content to establish a loyal audience in a market a brand serves.
Creating, Curating and Cultivating the Social Web – By Esteban Contreras – Presented at M2C 2011

While based on the research below this is definitely not the recommended time to post, I still thought it was good to share. There is definitely science behind this or at least math so it makes sense to give it a read.


