Many thanks to those folks who have participated in the past in our annual survey of Marketers and Product Manager. This year’s survey should take just a few minutes. Thanks in advance for your participation and have a great day!
https://survey.vovici.com/se.ashx?s=3877A9510FAC4197
This is an interesting report from McKinsey which is chock full of metrics around social media adoption and marketing opportunities as relates to how businesses and users are using social to improve connectivity and engage both consumers and vendors.
This is a useful sample plan from Marketo. The sample social media tactics put forth not only speak to the activities, but also the measures to consider. Social media isn’t free, so it’s important to get a plan in place, track the progress and then make decisions for changes in your execution based on results.
