Browsing Tag

Search engine optimization

Content Marketing: 100 Use Cases for Marketers to Deploy Content

Content continues to be a critical item for marketers to influence behaviors, beliefs and drive engagement.  This presentation demonstrates creative and effective use of content by companies big and small across all kinds of sectors.

Content marketing campaigns are only online, the most effective are integrated across multiple online, IRL and print channels. See how folks are using different mediums to drive results across the following tactics:

  • Blogs
  • Webcasts
  • Podcasts
  • Magazines
  • Websites
  • Microsites
  • Online Communities
  • Social Media
  • Events
  • Customer Newsletters
  • Videos
  • Mobile Apps