Browsing Tag


From TWTRCON: Social Media takes a strategy, process and a team

I found a couple of case studies from TWTRCON which I thought I would pass along.

First, H&R Block’s presentation demonstrates the importance of processes and a team approach.  Slide 15 and 16 are really critical is a business wants to engage in social media.  Take a look:

Here is a “case study” from Dell on their Twitter usage: