From TWTRCON: Social Media takes a strategy, process and a team

I found a couple of case studies from TWTRCON which I thought I would pass along.

First, H&R Block’s presentation demonstrates the importance of processes and a team approach.  Slide 15 and 16 are really critical is a business wants to engage in social media.  Take a look:

Here is a “case study” from Dell on their Twitter usage:

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5 Comments

  • Reply jon gatrell December 7, 2010 at 7:54 am

    From TWTRCON: Social Media takes a strategy, process and a team http://bit.ly/eFiyUc

  • Reply SV Brand Forum December 7, 2010 at 9:09 am

    From TWTRCON: Social Media takes a strategy, process and a team http://bit.ly/hAEHc9 #branding #brand

  • Reply Alltop Branding December 7, 2010 at 9:22 am

    From TWTRCON: Social Media takes a strategy, process and a team http://bit.ly/hAEHc9

  • Reply Paul Schmidmayr December 7, 2010 at 1:19 pm

    just found: From TWTRCON: Social Media takes a strategy, process and a team http://bit.ly/hUFZBr

  • Reply Dave Daniels December 8, 2010 at 6:51 am

    From @spatially – Social Media takes a strategy, process and a team #prodmktg #launch http://tinyurl.com/265fnbd

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