Brilliant move by Hyundai: Assurance a Brand Promise

H
Image by duncan via Flickr

The things you miss thanks to Tivo.  I rarely get to see commercials, so after surveying the content out there, I am clearly late, but I’m still going to post on it.  Ok so here is my late report on Hyundai.

Who ever this product manager in the finance group is or the promo person or the group of coworkers who were drinking and had the courage to talk about it in the morning are quite possibly some of the smartest folks on the planet.  Buy a new car without FEAR.  Trust a car company.  Buy a Hyundai, watch the commercial where they build on the previous warranty brand promise and now on a new one, your friend in hard times.  Now go get some market share!

That ad didn’t convince you? How about this one?

These people need a bonus, even it it doesn’t work.  At least they need a gift card to Chili’s.

Previous Post Next Post

You Might Also Like

2 Comments

  • Reply jon gatrell January 17, 2009 at 5:15 am

    Brilliant move by Hyundai: Assurance a Brand Promise:

    Image by duncan via Flickr The things you miss thanks .. http://tinyurl.com/9cgqx9

  • Reply publisherhash February 28, 2010 at 2:53 pm

    Brilliant move by Hyundai: Assurance a Brand Promise http://bit.ly/9zWGNy #automotive #hyundai #brand

  • Leave a Reply to publisherhash Cancel Reply