So with the recent Starbuck’s test of a $1.50 short in Seattle and rumors of a $1 bottomless cup it could make it cheaper to consume more paper products and miscellaneous packaging. That being said – you can make your own coffee, here is the ROI to justify a crazy expensive espresso and cafe Americano maker. Not sure this model would standalone under the $1 pricing model.
Below is a baseline framework for establishing the benefits of brewing your own coffee, the model assumes you are financially responsible in part for someone else’s coffee too.
Benefit can be accelerated through more consumption and a lower grade coffee platform.